What do you reckon the chances are of closing roads to cars outside busy metro primary schools, at peak drop off and pick up times? And with strong community support?

Well, that’s exactly what Merri-bek Council and five Melbourne primary schools are doing on a regular basis. As always, it’s not just what you do but how you do it that matters.

Advocacy is most powerful when it connects to the values we share. For experienced disability advocate Nina Carr, learning to harness those values through strategic messaging has taken her work and her confidence to an entirely new level. In this case study, Nina shares the impact that Common Cause training had on her life and her confidence as an advocate for change.

The “Keep Their Future Bright” campaign tackled the sensitive yet critical issue of parents supplying alcohol to underage children, with the goal of reducing underage drinking. Here’s how we approached this challenging communications problem, achieved success, and what lessons we can share with others in health promotion.

We recently partnered with Animals Aotearoa to develop messaging for their Better Chicken Commitment campaign. The campaign has already secured commitments from major brands that is helping to transform the chicken industry in Aotearoa for the better.