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NAILED IT! ALL THAT WE SHARE
An oldie but a goodie from TV2 Denmark - a brilliant video that we use often to demonstrate that intrinsic values can be just as compelling as extrinsic ones!
NAILED IT! ‘A NEW BEGINNING’
Welcome to Nailed It!, a regular blog series focussing on examples of excellence in values-based messaging. Each blog post will focus on one of the main categories of helpful values – Universalism, Benevolence and Self-Direction. We love this example from the UK.
nailed it! community stands up to an alcohol megastore
In 2016 Woolworths, the largest food and beverage retailer in Australia, proposed to build a Dan Murphy’s alcohol megastore in Darwin, near three dry Aboriginal communities. The community pushed back - and won.